Interview with the founder

Interview with Simone WIETLISBACH

«Most inventions are unplanned
discoveries. Powerhair too.»

An interview by Jürgen Kupferschmid


As a nutritionist, I've been used to working successfully with micronutrients according to the HCK® modular system since 2002. In 2009, I had a pivotal experience that many people have now benefited from: a 40-year-old interior designer came to my practice with the desire to lose 15 kilograms.

In order to achieve her feel-good weight, we created a personal nutrition plan with her, which, in addition to a change in diet, also includes a balanced supply of essential nutrients and vital substances.

When she asked whether HCK® not only supports healthy weight loss, but also helps against her extremely thinning hair, I could not and did not want to make any promises at first. But after the woman had described her ordeal to me, I said goodbye with the binding promise that I would deal with her special concern in more depth.

So I buried myself in textbooks for two weeks to find answers to key questions that have bothered me since that encounter.

I was able to help my customer with a complex thought construct and a dash of intuition.


1. What is this woman missing personally that her body reacts with such severe hair loss?
2. Which nutrient deficiencies can be hidden behind it?
3. What has to happen in her body for her hair to grow back?
4. How do the micronutrients have to be selected and coordinated
to bring your body's self-regulatory powers back into perfect balance?

From this professional discussion, a complex thought construct emerged which, together with a dash of intuition, led to an HCK® mixture that I assumed could help her. Because of this customer's history, I didn't want to build up too high expectations from her, which could have led to further disappointment. Instead, I put her in the mood for a long test of patience of at least a year until the first successes could be seen with regular use.


What was really groundbreaking: After only 9 months, this woman had full hair and about 7 centimeters long again! And we were both very happy about that! But at that point I wasted no thought on creating a new product with this experience, let alone starting another business. I was and am very happy with my practice and was just so happy with the whole heart that I could really help her with this micronutrient formula. In my nutritional advice, however, I reacted even more attentively when customers complained to me about their hair.

Even genetic hair loss can be effectively treated!


Logical thinking in contexts and details as well as taking into account as many different factors as possible have led to the decisive findings. It is also very important to consider the biochemical steps and processes that take place in the body. Although the hair can fall out for a wide variety of reasons, it can be said in principle: If it is not supplied with the necessary nutrients over a long period of time, then sooner or later it will begin to weaken and eventually fall out. In order to be able to function optimally, every single cell needs a certain amount of vital nutrients every day - vitamins, minerals, trace elements, but e.g. B. also proteins, amino acids and fats. If the body runs into a deficit of certain substances and subsequently into a deficiency, then it inevitably has to take cost-saving measures. Graduated according to priorities, in my opinion it first supplies all vital organs. Depending on the genetic disposition, in some people the hair is at the bottom of the hierarchical ladder, as it is not absolutely necessary for survival. And with other people the leak tears at a different point, e.g. B. the bones or ligaments that become weak.

But ultimately the message is always the same: the need for nutrients is not covered! And from this comes the logical conclusion: hair loss can be effectively treated – even if it is genetic. In my opinion, hereditary means nothing other than that an undersupply of nutrients is particularly evident at a certain point. In order to effectively remedy them, it is not enough to use a simple standard preparation, such as e.g. silicic acid.


The body is like a mobile - a balanced structure composed of many individual elements. Therefore, a deficiency can never be met with just a single nutrient. It takes a mixture of different substances in the right dosage to cover personal needs and restore balance. The complexity of the interrelationships can be illustrated using the example of stress regulation that no longer works well: if stress gets out of hand and regeneration falls short or someone suffers from anger, grief and worries, then e.g. B. the liver is very sensitive to it. If this is the case, then I mix in substances that cleanse and support this central metabolic organ, e.g. B. to derive heavy metals. If someone lives under constant stress, then they are also acidic and therefore susceptible to so-called “silent inflammation” throughout the body – including under the scalp, which attacks the hair roots. The consequences of stress can also be felt there in the form of muscular tension and blockages: If the muscles are tense, the blood circulation and thus the supply of nutrients is restricted. Therefore, what matters is the effect of substances that relax the muscles and thus the scalp. If someone tries to find rest at night through regular alcohol consumption, then not only certain vitamins go into the basement, but also other substances within a chain of reactions that are connected with each other due to their function in the body.I refer to them as "sister substances", which also include iron: If there is a deficiency of this trace element, vitamin B12 begins to compensate for the effect of iron. If the vitamin B12 level also falls over time, vitamin B6 in turn compensates for this new deficit. Like a domino effect, one deficiency leads to the next. Therefore, it is important to recognize the entire need and to cover it optimally. If the body can permanently get all vital nutrients and plug all leaks and fill in deficiencies, then this abundance results in healthy, strong and full hair!

If the micronutrients are still fully effective at this age, then it will also work for many other people.


My customer's success story from 2009 spread from "word-of-mouth" and so it happened that over time I received more and more inquiries about "my hair restorer", which I responded to in the I could always help as part of my nutritional advice in Zug. 4 years ago I had another "aha experience" that was a decisive step for me: An 84-year-old lady insisted on receiving a mixture that was personally tailored to her, regardless of her advanced age. Lo and behold: the formula worked for her too and the light spots on her scalp have completely grown back with hair. That was my "wakeup" and I thought to myself: if the micronutrients are still taking full effect at this age, then it will also work for many other people. Then, on a beautiful Saturday morning in June 2014, I woke up with the idea of ​​bringing these individualized mixtures onto the market based on the HCK® modular system as an independent and meanwhile patented and globally protected product – Powerhair ® for women and men.


The interview was conducted by Jürgen Kupferschmid.